AA purpose of no color. The client had a rather luxurious communication strategy,Guts & Glory is established with clients and should be hard to get in touch with.Instead of screaming for attention they could make themselves almost unreachable.Using a black on black, no color solution, their business cards ended up as exclusive as it can get,and the best part the client loved the inaccessibility.
Graphic design: Martin Stousland
Art direction: Kjetil Wold
Source
Guts & Glory Business Card
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